Showing 801 - 820 results of 12,610 for search '"advertiser"', query time: 0.10s Refine Results
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    From brand safety to suitability: advertisers in platform governance by Rachel Griffin

    Published 2023-07-01
    “…Scholarship has long identified the business imperative to create an advertiser-friendly environment as a key influence on social media content moderation. …”
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  16. 816

    Diversification of Advertising Research Based on Regulatory Focus Theory by Makoto Ono

    Published 2022-03-01
    “…This paper reviews the theory applied to research on advertising, which can be divided into three categories of regulatory focus research on (1) message framing in advertising, (2) the construal level of advertising message, and (3) the nonverbal components of advertisement. …”
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    Generating Campaign Ads & Keywords for Programmatic Advertising by Ahmet Bulut, Abdelrahman Mahmoud

    Published 2023-01-01
    “…Experimenting with different ads and keywords is usual practice in search marketing. Advertisers pause underperforming keywords and ads of a search campaign, and replace them with better alternatives. …”
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  19. 819

    The Behavior of the Citizens from Cluj-Napoca Regarding Advertising by Ioan LAZĂR

    Published 2006-02-01
    “…<p>This article strives to identify the Cluj- Napoca citizens’ attitude towards advertising. The analysis concludes, based on an empirical study, that the citizens of the third millennium from Cluj-Napoca have a positive attitude with regard to advertising.…”
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  20. 820

    The Influence of Online Advertising on the Consumer Behavior of Smartphone Customers by Alicia Sulayon, Jocelyn S Emotin

    Published 2021-05-01
    Subjects: “…Online advertising, consumer buying behavior, smartphones, marketing, Philippines.…”
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