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881
Analysing EFL Students’ Approach to Translating English Advertisements
Published 2022-04-01Subjects: Get full text
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882
Advertising Message Customisation/Standardisation And Corporate And Consumer Culture
Published 2015-11-01“…Advertising translators should be familiarised with the cultural conventions in the target market so that they can re-create the message conveyed in ads. …”
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883
Decoding the myth of luxury in cosmetics herbal products advertisements
Published 2023-03-01“…The rise of cosmetic herbal advertisements portraying regressive images of womanly beauty to endorse products. …”
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884
Real Value of Advertising Value Equivalent in Sport Sponsorship
Published 2017-01-01“… Conducted examinations were aimed at examining to what degree formal values of the advertising value equivalent (AVE) are ahead of their real value. …”
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885
Privacy Concerns in Personalized Advertising Effectiveness on Social Media
Published 2021-08-01Subjects: “…Personalized Advertising…”
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886
Representation of the ecolinguistic paradigm of etiquette formulas in advertising interviews
Published 2023-01-01“…Advertising discourse has a number of features related to the specific context in which the communication takes place. …”
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887
PECULIARITIES OF EPITHETS TRANSLATION IN THE ADVERTISING TEXTS FOR CHILDREN’S GOODS
Published 2022-12-01Subjects: “…advertising text…”
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888
On Semantic Transformations of Russian Nouns in Language of Commerce and Advertising
Published 2017-02-01Subjects: Get full text
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889
Real Value of Advertising Value Equivalent in Sport Sponsorship
Published 2017-01-01“… Conducted examinations were aimed at examining to what degree formal values of the advertising value equivalent (AVE) are ahead of their real value. …”
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890
Supported by science?: what canadian naturopaths advertise to the public
Published 2011-09-01“…</p> <p>Conclusions</p> <p>A review of the therapies advertised on the websites of clinics offering naturopathic treatments does not support the proposition that naturopathic medicine is a science and evidence-based practice.…”
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891
RELEVANCE, MEANING AND CONCEPTUAL REPRESENTATION IN PRINT MODERN ADVERTISING
Published 2011-11-01Subjects: Get full text
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892
Competencies Required for Digital Curation: An Analysis of Job Advertisements
Published 2013-06-01“…Institute of Museum and Library Services, a total of 173 job advertisements posted between October 2011 and April 2012 were collected from various sources to take into account varying types of professionals in the field of digital curation across North America. …”
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893
Internet Analysis of Figurative Language in Automotive Advertisement Slogans
Published 2022-02-01“…The data for this study came from advertising on the internet. The data were analyzed using descriptive qualitative research methods. …”
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894
Religious Advertising as an Evolutionary Form of Canonical Text Retelling
Published 2021-12-01“…Religious advertising is a new phenomenon within the Ukrainian media sphere. …”
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895
Methodology for studying social advertising: A sociological aspect
Published 2014-12-01“…The author explains the multi-stage strategy of the methodology and the research procedures that provide new sociological knowledge about the processes of social advertising. The first stage involves analysis of the social advertising as a number of institutional, communicative, socio-cultural and socio-technological processes. …”
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896
Research on the Effect of Consumer Psychology on Advertising Creativity Communication
Published 2023-01-01“…Advertising creativity, as one of the important goals of the development of contemporary media, has an irreplaceable position in the news innovation industry, and the ability of advertising creativity, is the main social competitiveness of a news media enterprise. …”
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897
Effect of Celebrity Endorsement in Advertising Activities by Product Type
Published 2014-12-01Subjects: Get full text
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898
Styles in design of advertising appeals: Ukraine 2006-2010
Published 2011-01-01Subjects: “…advertising appeal…”
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899
Rational and Emotional Communication in Advertising in Women's Magazines in Brazil
Published 2014-01-01Subjects: Get full text
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900
Tobacco sales, advertising and promotion near the schools in Kazakhstan
Published 2019-03-01Subjects: Get full text
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