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581
A Qualitative Analysis of Health Care Providers' Perceptions on Vitamin D Supplementation Program
Published 2022-08-01“…Applying a multiple strategy requires: training, conducting advertising campaigns, financial support, sufficient and regular distribution of the supplement and perhaps the use of alternative methods of supplement delivery, such as food fortification can be helpful.…”
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582
Employment conditions as barriers to the adoption of COVID-19 mitigation measures: how the COVID-19 pandemic may be deepening health disparities among low-income earners and essent...
Published 2022-05-01“…Methods Employing a social media advertisement campaign, an online, self-administered survey was used to collect data from 2,845 working adults in April 2020. …”
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583
¿Qué hace que un anuncio sea atractivo? Análisis de los formatos creativos en publicidad desde la perspectiva de los consumidores portugueses What makes an ad enjoyable? Analysing...
Published 2012-07-01“…The results of this study offer some avenues to be explored by marketing and advertising professionals when it comes to deciding on the best creative approach to select for their advertising campaigns. Besides, this study paves the way to the development of future research on the issue of advertising appeals and its relationship with the psychographic characteristics of consumers.…”
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584
A autoexpressão como dimensão inovadora de motivação no compartilhamento de vídeos em redes sociais
Published 2017-12-01“…Consumer self-expression was associated with increased social interaction in the social network Facebook, through the sharing of video advertising campaigns. Therefore, factors such as self-expression, self-congruence with the brand, the consumer's level of involvement with the product category and the message of the entertainment value, may be related to the sharing of corporate videos. …”
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585
POSICIONAMIENTO WEB EN ATRACTIVOS TURÍSTICOS DEL CANTÓN SUCRE, ECUADOR
Published 2018-09-01“…The use of mobile marketing through applications designed to provide tourist information about attractiveness, the capture of emails for the development of email marketing and the execution of paid advertising campaigns on the Internet, also highlighting the great competitive advantages and opportunities of Sustained growth in the use of digital media in relation to traditional advertising media in terms of costs, scope, usability and results measurement. …”
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586
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587
Segmenting Consumers in Social Networks Based on Social Motivations of Engagement in Electronic Word of Mouth Relationships
Published 2019-03-01“…The main objective of this research is to identify the social motivations affecting the participation of consumers in advertising campaigns on social networks, the segmentation of users from this perspective, and ultimately providing marketing strategies tailored to each sector. …”
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588
O uso de Charges como instrumento para identificação de concepções individuais e representações sociais sobre a Dengue
Published 2015-05-01“…We see, therefore, that all the work that is being carried out by the Ministry of health, by schools or advertising campaigns are having an effect, since in the year 2014 there has been a reduction in the number of cases in the municipality of research focus.…”
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589
The impact of social advertising on mental health of population
Published 2020-10-01“…To explore global social advertising campaigns on mental health of population. …”
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590
Proposing an integrated approach for omnichannel demand forecasting using machine learning-time series clustering with dynamic time warping algorithm and artificial neural networks
Published 2023-03-01“…Social implications: Knowing the factors affecting the sale of a specific category of a product helps to effectively design promotions, advertising campaigns, the optimal combination of category displays and optimization of shelf space in retail stores. …”
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591
The Economic Impact of Smoking and of Reducing Smoking Prevalence: Review of Evidence
Published 2015-01-01“…The differences in reported cost effectiveness may be partly attributed to varying methodological approaches including varying parametric inputs, differences in national contexts, differences in advertising campaigns tested on different media, and disparate levels of resourcing between campaigns. …”
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592
Presenting the tourism industry development model emphasizing the role of media management with a mixed approach
Published 2023-09-01“…With the recognition of the economic importance of tourism, many governments and tourism companies have started extensive advertising campaigns to brand their destinations and attract tourists. …”
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593
The Role of Flow Theory in Viral Promotional Advergames: An exploration of Forwarding the Game and Sharing Personal Data
Published 2023-09-01“…In this regard, games are an important part of advertising campaigns and have attracted a lot of attention from academics and experts in this field. …”
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