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    Cultural Marketing to Strengthen Tangible and Intangible Historical Heritage of Cañar by Maria Cristina Chimbaina Pillaga, Ximena Patricia Granizo Espinoza, Luz Maribel Vallejo Chavez

    Published 2022-06-01
    Subjects: “…cultural marketing, cañari heritage, cultural attractiveness, natural attractiveness, tourism offer.…”
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    Article
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