Innovation and Brands: The Managers’ Perspective in a Multiple Case Study in a Brazilian Region by Rogerio Bevilacqua, Verica Freitas, Veronica Angélica Freitas de Paula

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Impact of the Expansion of Private Brands on Korean Retail and Manufacturing by LEE, JIN KOOK

Subjects: “…Private brands…”
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Store brands: shelf space in different categories and retail chains by MERCEDES ROZANO SUPLET, MÓNICA GÓMEZ SUÁREZ

Subjects: “…Store brands…”
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Factors Influencing Consumers Purchase Intentions towards Private Brands by Muhammad Bilal, Tahir Ali

Subjects: “…Private brands…”
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Brand Loyalty and Economic Nationalism of Russian Consumers by Antonova N.V., Stepanenko V.G.

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Function of retail brands for increasing of proceeds by Oldřich Tvrdoň, Martin Přibyl

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Determinants of choosing a foreign brand in emerging economy: lessons and implication for the local entrepreneurs by Md. Abdul Momen, Seyama Sultana, Farhana Ferdousi, Shamsul Huq Bin Shahriar

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Determinants of choice of global and national food products’ brands by Grubor Aleksandar, Đokić Nenad

Subjects: “…global brands…”
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Prestige or Function? A Study of Intention to Buy Luxury Brands in Indonesia by Teresia Debby, Atik Aprianingsih, Agus Hasan Pura Anggawidjaja, VJ Wisnu Wardhono, Kaustubh Virkar

Subjects: “…luxury brands…”
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The Perceptions Of Customers Towards Private Label Brands In The Grocery Retail Sector: A Case Of Ethekwini Municipality by SG Ndlovu, S Heeralal

Subjects: “…private label brands…”
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DETERMINANTS OF THE SUCCESS OF GLOBAL AND LOCAL BRANDS IN LATIN AMERICA by Pablo Farías

Subjects: “…Branding…”
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Determinants of the success of global and local brands in Latin America by Pablo Farías

Subjects: “…Branding…”
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O VERDADEIRO VALOR DAS MARCAS by Larissa Crepaldi Trindade, César Augusto Sampaio

Subjects: “…Brands…”
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Managing the Human in Human Brands by Fournier Susan, Eckhardt Giana

Subjects: “…Human Brands…”
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Negative space in branding by Hattem Katteh Loken Hassen Al-atwany

Subjects: “…Space, Negative, Brands…”
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Conspicuous Consumption in Emerging Markets: The Case of Starbucks in Colombia as a Global and Sustainable Brand by Jose Andres Areiza-Padilla, Jose Andres Areiza-Padilla, Mario Andres Manzi Puertas

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The absence of the brand logo in private label brands: mineral water without logo, non-figurative logo or symbolic logo by David Badajoz, Gemma Freixa

Subjects: “…Brand…”
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Title not available by Halil Elibol, Tülin Durukan, İsmail Gökdeniz, Serhan Keskin

Subjects: “…brands…”
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Cross-National Similarities and Differences between Legacy and Digital-Born News Media Audiences by Alfonso Vara-Miguel

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Analiza strategii asortymentowych marek handlowych produktów mleczarskich w sieci dyskontów Biedronka i Lidl by Hanna Górska-Warsewicz, Maksymilian Czeczotko

Subjects: “…trade brands…”
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