Showing 21 - 40 results of 100 for search '"copywriter"', query time: 0.15s Refine Results
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    Public Interaction of Web Self-Presentation by Elena Junova

    Published 2014-07-01
    Subjects: “…copywriting…”
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    Article
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    GAYA BAHASA KIASAN DALAM WACANA IKLAN JEPANG by Meira Anggia Putri

    Published 2015-12-01
    Subjects: “…Keywords: Japanese advertising, copywriting, figurative language, figures of thought.…”
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    Article
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    Salient features of customer engagement, visual presentation and copywriting for effective social media marketing: an exploratory perspective / Nooraini Mohamad Sheriff, Aisya Syahira Zulkifli and Wan Nur Shahira Wan Othman by Mohamad Sheriff, Nooraini, Zulkifli, Aisya Syahira, Wan Othman, Wan Nur Shahira

    Published 2018
    “…As internet-based marketing utilizes channels of social media to interact and attract prospective customers to make online purchase for apparels there is a need to ascertain the extent to which salient features of social media such as customer engagement, attractive visual presentation and copywriting that are capable of driving such purchase. …”
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    Article
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    Digital Storytelling Home of Humans di Instagram by Saudah Saudah, Ana Mariani, Putri Agna Amalia

    Published 2022-06-01
    “…Narasumber dalam penelitian ini ialah Managing Director, Social Media Specialist, dan Copywriter dari Home of Humans. Hasil penelitian menunjukkan bahwa digital storytelling sebagai salah satu bentuk strategi humas pemasaran yang diimplementasikan Home of Humans melalui Instagram dapat meningkatkan customers engagement. …”
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    Article
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    Hypersemiotics in Printed Commercial Advertising by Moh. Masrukhi

    Published 2019-05-01
    “…The elements are framed in verbal and nonverbal ways, and there is a structure of discourse where the message is hidden by the advertiser or copywriter. This article attempts to explore how advertisements uses verbal and nonverbal elements or signs, the relationships between these elements, and how these elements are interpreted. …”
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    Article
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    Fetishism and Form: Advertising and Ironic Distance in Don DeLillo’s White Noise by Adam Szetela

    “…Given DeLillo’s prior career as a copywriter for Ogilvy & Mather, as well as a large body of scholarship that analyzes his novels in relationship to issues of political economy and American culture, this essay seeks to not only deepen an understanding of the historical issues that surround DeLillo’s work, but also the political implications of his writing. …”
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    Article
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    Perfect word. by Tan, Junming.

    Published 2011
    “…The main character, a male, is a copywriter that works at an advertising agency. He used to have dreams about being a writer/poet but now has become an average joe and uses what little talent he has left to earn a living. …”
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    Final Year Project (FYP)
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    The World According to Dave Trott: An Interview by Carl W Jones

    Published 2020-07-01
    “…Considered one of the UK’s advertising’s ‘inspiring minds’ (History of Advertising Trust, 2018) creative director, copywriter and author Dave Trott has worked on iconic campaigns for the likes of Toshiba, Holsten Pils, Ariston and Pepsi and with agencies including Gold Greenlees Trott, Bainsfair Sharkey Trott, Walsh Trott Chick Smith and latterly The Gate.As well as consumer product campaigns, Trott has also addressed social issues via advertising, notably on malaria and cancelling third world debt, championing challenging conventional thinking in doing so. …”
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    Article
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    Literary Journalism of Shanul Haq Haqqi by Irfan Shah

    Published 2020-06-01
    “…He was at a time great linguist, lexicographer, researcher, scholar, critic, translator, biographer, fiction writer, an acknowledged great poet, a story writer for children, humorist, copywriter and a publicist. His respected father Moulvi Ahteshamuddin was also a great lexicographer, poet, researcher and writer of great eminence. …”
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    Article
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    Creative failure in advertising: Influencing the creative process by Silvia Spagnol Simi dos Santos, Maroni da Silva, Vanessa Cristina Grabowski Aoki

    Published 2022-07-01
    “…The objective was to identify how the Copywriter and the Art Director operate strategies aimed at brainstorming in the ideation of advertising campaigns to reach insight. …”
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    Article
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    Xome-Blender: A novel cancer genome simulator. by Roberto Semeraro, Valerio Orlandini, Alberto Magi

    Published 2018-01-01
    “…To demonstrate the power of our tool we used it to address the hard challenge of evaluating the performance of nine state-of-the-art somatic variant calling methods for small and large variants (VarScan2, MuTect, Shimmer, BCFtools, Strelka, EXCAVATOR2, Control-FREEC and CopywriteR). Through these analyses we observed that by using Xome-Blender data it is possible to appraise small differences between their performance and we have designated VarScan2 and EXCAVATOR2 as best tool for this kind of applications. …”
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    Article
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    Transcreation : a polymathic approach to translation by Lim, Chyn-Yiing

    Published 2021
    “…From the standpoint of a practising advertising account management professional-copywriter-transcreator, this paper explores the extra-lingual and textual considerations with a polymathic approach, which is a method/theory-agnostic one that draws upon the application of learnings from multiple disciplines to address issues that existing translation theories or methods have yet to fully resolve. …”
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    Thesis-Master by Coursework