BUSINESS MODEL OF INNOVATIVE PRODUCT STARTUP by B. Tokarev

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INNOVATIVE PRODUCT STARTUP BUSINESS MODEL by B. Tokarev

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MARKETING FOR INNOVATIVE PRODUCT DEVELOPMENT: PERFECTION SEARCH by B. Tokarev

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Viral Marketing, and Product Innovation on Repurchase Intentions Through Mediation of Purchase Decision by Muhammad Rosyihuddin, Sudarmiatin Sudarmiatin, Agus Hermawan

Subjects: “…Viral Marketing, Product Innovation, Repurchase Intentions, Buying Decision…”
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Fourth industrial revolution and managers' cognitive competences by Białoń Lidia, Werner Konrad

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Open Innovation And Digital Marketing: A Catalyst For Culinary SMEs In Makassar by Johannes Baptista Halik, Maria Yessica Halik

Subjects: “…it awareness; digital marketing; open innovation; culinary sme performance; makassar city.…”
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MARKETING FOR SEED-STAGE INNOVATIVE STARTUP by B. Tokarev

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The Financing of Innovative SMEs - a Solution for Increasing the Competitiveness of the Romanian Economy on Global Markets by ANDREEA NICOLAESCU

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International Aspects of IT Business Development in Ukraine by B. OVSAK, M. KORZH, O. OVSAK

Subjects: “…international marketing strategy, innovation tools, market it services, international business, b2b communications, digitalization.…”
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Franchsing form of brand use: looking from the point of view of marketing of innovations by S.M. Makhnusha

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PENGARUH ORIENTASI PASAR TERHADAP KEUNGGULAN BERSAING MELALUI INOVASI PADA UKM BIDANG FURNITURE DI KOTA SEMARANG by Sendhang Nurseto

Subjects: “…market orientation,innovation, competitive advantage…”
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Specific Features of Modern Innovative Environment in the Republic of Belarus by O. S. Bliznyuck

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Learning from the Past Bridging Digital and Physical Markets: A Guidelines for Future Research Agenda of Online-to-Offline (O2O) Marketing Strategy by Aditya Halim Perdana Kusuma Putra

Subjects: “…Online-to-Offline (O2O) Commerce, Consumer Behavior, E-commerce Strategies, Digital Marketing, Retail Innovation, Bibliometric Analysis, Market Integration…”
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PENGARUH KETIDAK PASTIAN LINGKUNGAN DAN ORIENTASI PASAR TERHADAP KINERJA BISNIS DENGAN INOVASI SEBAGAI VARIBEL MEDIATOR (Studi Pada Bank Perkreditan Rakyat Di Solo Raya) by Septiana Novita Dewi, Aris Tri Haryanto

Subjects: “…Environmental Uncertainty, Market Orientation, Innovation, Business Performance…”
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Peran Fleksibilitas Strategi dan Orientasi Pasar pada Peningkatan Inovasi dan Kinerja Usaha Kecil Menengah Sektor Industri Pengolahan Kota Malang by Sumiati Sumiati

Subjects: “…strategy flexibility, market orientation, innovation, msme performance…”
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Marketing of bank innovations by T.A. Vasileva, S.N. Kozmenko, S.V. Leonov

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Linking Hierarchy Culture, Market Culture and Innovation Orientation: Moderating Roles of Causation and Effectuation by Khairia Ghuloum Al Maazmi, Yazid Abdullahi Abubakar, Muhammad Mustafa Raziq

Subjects: “…Hierarchy Culture, Market Culture, Innovation Orientation, Causation, Effectuation…”
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Peran Intrapreneurship dalam Membangun Daya Saing Kultural di Perguruan Tinggi: Sebuah Kerangka Penelitian by Agustinus Dedy Handrimurtjahjo

Subjects: “…intrapreneurship, cultural competitiveness, higher education, market orientation, innovativeness,…”
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Assessing the Impact of Innovation Technologies on the Market of Banking Services in Ukraine by Kuzmenko Olha V., Ovcharenko Volodymyr O.

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Nature of the movement of the Russian stock market in 2011-2015 by S. I. Tarakanov

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