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Research methods and statistics /
Published 2010“…"Whether its designing a study, conducting an experiment, or analysing the results, research methods are an integral part of Psychology. In this student-friendly introduction, Walker covers the different types of study, quantitative data, statistics and ethics. …”
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Business Research Methods /
Published 2013“…Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. BUSINESS RESEARCH METHODS, 9E, is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies.…”
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