An Exploration of Brand Identity Building Process in the Context of Malaysian Cafe (S/O 13612) by Mohd Rashid, Sabrina

“…Thus, the objective of this paper is to accentuate the importance of having an identity in a brand. Many brand names are built without an appropriate diagnose, which cause misperception on the identity and conception on the brand. …”
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Electronic cigarette use and chest pain in US adults: evidence from the PATH study by Behrooz, Leili, Xie, Wubin, Goghari, Aboli, Robertson, Rosemarie, Bhatnagar, Aruni, Stokes, Andrew, Hamburg, Naomi M.

“…In the multivariable models adjusted for relevant covariates, combustible cigarette users (adjusted odds ratio, AOR=1.77; 95% CI: 1.56–2.01) and dual users (AOR=2.22; 95% CI: 1.61–3.05) had higher odds of reporting ever having chest pain, as well as having chest pain in the past 30 days. …”
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Unveiling the facade of blog posts to reveal subjective well-being : an exploratory study. by Ou, Zhiqi., Tan, Justine Yi Ting., Tan, Jessie Zi Xi.

“…As for the subjective ranking, 11 out of 13 of the regressions show it having the correct expected sign at at least the 10% significance level. …”
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A study on mechanical properties, electrical conductivity and EMI shielding performance of syntactic foams. by Zhang, Liying.

“…It was also found SE of the CNF reinforcement syntactic foams (CNFRSFs) was increased with increasing CNFs content and was superior to those of the composites having either CNFs or HCMs only. SE of 25 dB was achieved in the syntactic foam having 2.0 vol% CNFs, which is good enough for most practical applications. …”
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Sample size estimation with missing values on clinical trials by Zhang, Mengyang

“…In this work, we compare the power of the full datasets with the power of the datasets having missing values under the 2 × 2 and 2 × 4 crossover design. …”
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TutorBuddy : development of mobile-web based system for peer-to-peer personal tutoring services by Lim, Jorina

“…In a university setting, it is common knowledge that students who already have seniors in the same course have a decided advantage. …”
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Helping hands : a radio documentary profiling the work of the male nurse. by Ow, Kylie Siak Wei.

“…However, the ageing population may require better and more healthcare services from the various healthcare institutions to satisfy their medical needs. Having anticipated this situation, it will imply that Singapore will need to cultivate more healthcare professionals such as nurses to cope with the increasing health demands of old age. …”
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The motivation of SPH journalists. by Chiam, Esther Shuen Ning., Teo, Hwee Nak.

“…From this pioneer research effort focused on Singapore journalism, many recommendations and suggestions for future research have been drawn.…”
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Impact of wireless application protocol (WAP) on e-commerce users in Singapore. by Kong, Wai Kuen.

“…Due to the widespread use of handphones and hand-held wireless devices, developers or e-commerce implementers are actively looking for ways of accessing information everywhere and at any time. These need have brought about the development of the Wireless Application Protocol (WAP). …”
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Covert by Chia, Celeste Yi Ying

“…The film aspires to categorise itself as a mature animation, having taken inspiration from existing works from across a range of different mediums from live-action movies to game cinematics to help guide our decision-making process in its creation. …”
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Filament winding of thermoplastic composite pipes for engineering applications by Lim, Samuel

“…The results showed that having the right winding velocity, tension, curing temperature, and curing duration is vital to the mechanical properties of the composite. …”
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Arsenic adsorption from water : review and evaluation of natural and synthetic adsorbents by Gan, Alvin Eng Wee

“…Arsenic contamination in groundwater is widespread and it is causing a serious environmental and health issue around the world. With Bangladesh having the worst mass population arsenic poisoning, as many as 40 million Bangladeshis have chronic arsenic poisoning due to contaminated drinking water. …”
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Tales of the Chugawagas : from conception to production. by Khoo, Yi Hui.

“…The goals are similar - to create memorable stories and characters. Having a much smaller team, three in the case of this project, time and manpower is limited. …”
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Deadweight costs and optimal capital structure. by Liang, Huijun., Lim, Wei Ling.

“…This theory suggests why having adopted a complete mix of parent and subsidiary debt financing, MNCs will choose to renegotiate with both the parent and subsidiary creditors in an event of financial distress. …”
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Stability and deformation of underground excavation in rocks by Koh, Dezhan.

“…Different factors that affect the stability and deformation of an underground rock excavation are examined to find out what kind of effect they have on an underground excavation. The software, Phase2 developed by Rocsience, is used in the analysis of existing data obtained from different sources to better understand how the different factors such as shapes of underground excavation, supporting pressure from supports installed and internal pressure of excavated area affect the excavation area. 3D simulation of tunneling was also done to have better understanding of the relationship between stresses, deformation and distance from excavation face. …”
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Zombies and the agency of women as the living dead. by Kwek, Marguerita.

“…This is a role that is familiarly accounted to as having no apparent gender significance or differentiation, even though, on closer inspection and as I wish to argue, it is in fact highly gendered. …”
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Application for motorised video slider by Tan, Jian Qi.

“…The web application developed provides various functions such as configuring the slider path and having a smooth turning effect. Future work can be done to improve the performance of the application.…”
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The role played by Singlish in the lives of migrants in Singapore by You, Jing

“…Instead, a strong correlation was found between long term goal of migration and role of Singlish. This shows that having an intention to stay in the country could affect the usage and function of Singlish, and attitudes towards this colloquial variety greatly. …”
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Mothers at risk : exploring risk awareness and management of stay-at-home mothers in Singapore by Sheril Amilia Amir

“…Upper-class SAHM are also similarly vulnerable to middle-class SAHM despite having more resources, caused by the false sense of security from their current circumstances. …”
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Bounded functional calculi for unbounded operators by Batty, C, Gomilko, A, Tomilov, Y

“…Our aim is to help readers to make use of these calculi without having to understand the details of their construction.…”