Cultural localisation as a strategy to preserve the persuasive function in the translation of tourism websites from French into English by Cowan, Sally Elizabeth

“…Using Hall’s anthropological iceberg model and Hofstede’s cultural dimensions as the framework, a small sample of French source texts and their English translations are compared to demonstrate the link between the stylistic features of tourism language and the psychological motivations of tourists, highlighting the interplay between all levels of the cultural iceberg. The findings suggest that culturally localised tourism websites are more likely to succeed as instruments of persuasion, with ego-targeting discussed as an effective strategy when adapting the text to appeal to the British market.…”

Exploring lean team development from the Tuckman's model perspective by Zirar, Araz, Muhammad, Noor, Upadhyay, Arvind, Kumar, Anil, Garza-Reyes, Jose Arturo

“…Lean teams achieve synergy, support, and goal focus in the performing phase, delivering six functions. However, challenges like prioritisation disagreements due to project overload still exist. …”
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Prediction Model and Mechanism for Drying Shrinkage of High-Strength Lightweight Concrete with Graphene Oxide by Hong, Xiaojiang, Lee, Jin Chai, Ng, Jing Lin, Abdulkareem, Muyideen, Md Yusof, Zeety, Li, Qiansha, He, Qian

“…These findings provide support for the prevention of cracking in HSLWC.…”
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Wellness and healthy programme for KOM Staff(WELLKOM) by Zakaria, , Rosini, Md Aris, Mohd Aznan, Draman, Samsul, Abdullah, Fa’iza

“…Other activities that have been planned include jogathon, group cycling and indoor games like netball, volley ball, badminton and table tennis. …”
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Simulation evaluation of DiffServ approach integrated in MIPv6 networks by Hussien, Loay F., Hassan Abdalla Hashim, Aisha, Anwar, Farhat, Khalifa, Othman Omran, Hameed, Shihab A., Al-Khateeb, Wajdi Fawzi Mohammed

“…However, recently we have seen a hug revolution in real-time applications like IP-telephony, multimedia conferencing, e-commerce, audio and video streaming. …”
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Determinants of target capital structure: evidence on South East Asia countries by Mat Nor, Fauzias, Haron, Razali, Ibrahim, Khairunisah, Ibrahim , Izani, Alias, Norazlan

“…Our findings contribute to the existing literature by documenting strong evidence that firms in the selected countries do pursue target capital structure. …”
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Case studies in anatomy: upper limb by Tun, Ye, Myint, Yi Yi

“…We hope that this document should serve as the benchmark for anatomical knowledge and Medical students (preclinical and clinical), Allied health science students (physiotherapy students) and those who study this book will find it worthful. …”
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Role of olfaction and vision in homing behaviour of black rockfish Sebastes inermis by Mitamura, Hiromichi, Arai, Nobuaki, Sakamoto, Wataru, Mitsunaga, Yasushi, Tanaka, Hideji, Mukai, Yukinori, Nakamura, Kenji, Sasaki, Masato, Yoneda, Yoshihiro

“…How fish find their original habitat and natal home remains an unsolved riddle of animal behaviour. …”
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Morphology of the eye and free neuromast of larval ayu and pale chub and its relation to behaviour in water flow by Kawamura, Gunzo, Mukai, Yukinori, Ohta, Hiroyuki

“…While ayu Plecoglossus altivelis and pale chub Zacco platypus lay their eggs on spawning beds with similar conditions in water flow and bottom sediments in rivers, the former achieves downstream migration after hatching and the latter remains in the river after its emergence from the spawning bed. To find out a possible explanation for these markedly different behaviour patterns of the larvae, the eye and neuromast which are important sensory organs in rheotaxis were examined morphologically. …”
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Conflict management in the Mara education institutions, Malaysia by Salleh, Mohamad Johdi, Ramani, Raman

“…The responses on the questionnaire items were reported and discussed in frequency, percentage, and, mean. The findings shows that the highest score was on ‘Conflict can be thought as problem, we need to find the source and take the appropriate steps to solve it’ with mean score 4.40 of 5.00 Likert scale. …”
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Genesis of scientific thinking in the Qur'an by Ahmed Shogar, Ibrahim Adam

“…Driven by these two factors, mankind has been trying to find unity and regularity in the diversity of the natural processes. …”
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Development of compatible fungal mixed culture for composting process of oil palm industrial waste by Mohammad, Noor, Alam, Md Zahangir, Kabbashi, Nassereldeen Ahmed, Adebayo, Opatokun Suraj

“…(P), Basidiomycete M1 (M1) and Panus tigrinus M609RQY (IMI398363)(M6) were tested to find their mutual growth in the laboratory. Potato dextrose agar (PDA) as a media was used for their fifteen combinations and two different fungi were grown 4 cm apart in every combination. …”
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Phytochemicals constituent and antioxidant activities in Musa x paradisiaca flower by Mahmood, Azizah, Ngah, Nurziana, Omar, Muhammad Nor

“…The objective of this study is to find out qualitatively and quantitatively phytochemical constituents and antioxidant activities in the flower of Musa x paradisiaca extracts. …”
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Conceptualization of Strategic Information Systems Planning (SISP) success model in public sector: an absorptive capacity approach by Abu Bakar, Fazidah, Suhaimi, Mohd Adam, Hussin, Husnayati

“…With SISP consistently remains as one of the top managerial concerns, there is a need to find ways to improve SISP. Based on this scenario, the role of knowledge and knowledge based processes should be the central focus in SISP. …”
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The relation between estrogen level, anti-Ro (SSA), anti-La (SSB) & secondary Sjogren's syndrome patients by Mustafa Al-Ahmad, Basma Ezzat, Mustafa, Nazih Shaban, Kashmola, Muhanad Ali Hamdon, Khalil, Raida W.

“…Estrogen level was measured for both secondary Sjogren`s syndrome (sSs) and control females, anti Ro (SSA) & anti La (SSB) tests were also measured for sSs patients. the aim of this study was to find out the relation between the elevation in estrogen level and one of the serious autoimmune diseases which is Ss especially in the secondary type (in the presence of the positive results of SSA &SSB) and to clarify the reason of the high incidence of this disease in female than in male. …”
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Understanding sociological issues: conceptualizing the diversities

“…Students and researchers in Sociology will undoubtedly find it useful for their future academic perseverance.…”
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Immunohistochemical detection of nerve growth factor and its receptors in the rat periodontal ligament during tooth movement by Hussin, Akbar Sham, Sampson, Wayne John, Dreyer, Craig William, Pierce, Angela Mary, Ferguson, Ian Andrew

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Travel website adoption among internet users in Klang Valley, Malaysia by Ahmad, Siti Nor Bayaah, Juhdi, Nurita

“…Nowadays, the emergence of technology, especially the use of the Internet has helped to reduce the hassle of physically visiting an outlet to find information as well as to purchase a product. …”
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Perceived employability skills of graduating students: implications for SMES by Juhdi, Nurita, Abu Samah, Ainon Jauhariah, Yunus, Shaharuddin

“…Data were collected through a set of questionnaire and a descriptive analysis of the data was done to find out the level of employability skills among the respondents. …”
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Environmental and social performance disclosure and shareholders’ wealth- a perspective from Malaysian companies by Khaveh, Amir, Nikhashemi, Seyed Rajab, Yousefi, Abdolaziz, Haque, A. K. M. Ahasanul

“…Since the main goal of each business is to maximize its shareholders’ wealth, and CSR practices would occur costs for companies, this paper amis to find any significant relationship between level of CSR disclosure and companies share price and net profit. …”
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