Heuristic approach to understanding sexual symbolism in advertising. by Goh, Wee Ni., Han, Li Ann., Yeo, Nancy Mei Ling.

“…We report two studies; a preliminary and a main, cross-cultural study, and evaluate the effectiveness of the embedded sexual materials in advertisements. …”
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Ground settlement of NATM tunnels at contract T06 of Singapore DTSS project by Birsen Zeyrek.

“…This report provides a case study on the NATM tunnel induced ground movements at Contract T06 tunnels of the Deep Tunnel Sewerage System (DTSS) Project in Singapore. The main objective of this report is to prepare a case history data, based on the settlement monitoring results, that provides a reference for future new tunneling projects within similar conditions.…”
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Design and development of a digital library of bibliographic data of theses and dissertations. by Foo, Toon Seng.

“…The main objective of this project was to develop a digital library of bibliographic data of theses and dissertations for the Asian Communication Resource Centre (ACRC). …”
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A virtual exhibition system for the National Archives of Singapore. by Lim, Johanna Chua.

“…The main tasks of the project are to determine appropriate metadata models for virtual exhibitions and the different digital artifacts, develop an efficient method of creating virtual exhibitions, and implement a facility for searching the textual content of virtual exhibitions and digital artifacts. …”
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Career maturity and career guidance needs of Malay secondary school students by Jamaliah Abdul Rahim

“…The main purpose of this study was to assess the career maturity levels and career guidance needs of Malay secondary students in Singapore schools. …”
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Managing a company as an integrated enterprise by Vadivelu Selvakumaran

“…The main objective of this dissertation is to provide new integrated enterprise paradigm shift to become globally competitive for traditional manufacturing SME's in Singapore by an instance of real case study analysis. …”
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Encryption of EDA software by Tan, Ban Huat.

“…The security model comprises two main security modules. The first is a secured encryption/decryption scheme and the other is a network-based software licensing scheme.…”
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Cleaning up the environment by phytofiltration of arsenic : biodiversity screening, kinetics study and commercial applications by Yong, Jean Wan Hong.

“…Under this two grants (main grant and SEP grant), the research works can be separated into two parts. the first part focused mainly on the plant science aspects of the project, while the second part focused on the analytical chemistry part of the project.…”
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Automatic work piece locating, clamping and setup system for machining centers by Teo, Ming Yeong., Leong, Kah Fai.

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Intravascular ultrasound imaging using advanced signal processing techniques by Munira Ahmed.

“…In this thesis, our main objective has been to study IVUS image analysis for tissue characterization using tissue image processing techniques. …”
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Current-starved voltage controlled oscillator by Zhang, Shuwang

“…A voltage-controlled oscillator (VCO) is one of the most essential basic building blocks in analog and digital circuits. The main reason of ring oscillator popularity is a direct result of its simple integration. …”
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An empirical investigation into the usefulness of productivity information and value added satement to securities analysts for stock valuation by Tan, Hwee Koon, Tan, Josephine Lay Chin, Tang, Florentina Wan Ying

“…The survey was conducted on one group of financial statement users, namely the securities analysts. The main objective of the study is to investigate the usefulness of productivity information, in particular, the value added statement (VAS) in assisting the analysts in their valuation of stocks.…”
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Molecular mechanics of asialogycoprotetin receptor interactions with ligands by Chew, Lay Leng.

“…Studies have shown that the main interaction of hepatocytes with engineered scaffold is the recognition between this receptor and galactose ligands. …”
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Design and development of modular protein models as educational tools by Aishwarya, Bhargav

“…Proteins form the main living unit of all organisms and are primarily composed of carbon, nitrogen, hydrogen, oxygen and sulphur atoms bonded to each other and arranged in the form of a chain. …”
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Geographical diversification strategy in a small open economy. by Sng, Yih., Tan, Kia Nyee.

“…This report will test two main hypotheses - that international diversification is a positively related to firm performance, and that international diversification reduces the impact of regional economic crisis on firm performance. …”
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How customers respond to bank problems : an exploratory study. by Oh, Soo Cheng., Tan, Hwee Cheng., Yap, Hong Leong.

“…Bank customers generally experience problems with their main bank. Some customers may speak about their unhappiness to the bank; others may remain silent. …”
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Direct observation of deterministic domain wall trajectory in magnetic network structures by Sethi, Pankaj, Murapaka, Chandrasekhar, Goolaup, Sarjoosing, Chen, Yun Jie, Leong, Siang Huei, Lew, Wen Siang

“…The DW propagation in the network structure is governed by the geometrically induced potential barrier and pinning strength against the propagation. This technique can be extended for controlling the trajectory of magnetic charge carriers in an artificial spin ice lattice.…”
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Laser Beacon Tracking for High-Accuracy Attitude Determination by Nguyen, Tam, Cahoy, Kerri

“…Advances in attitude determination have led to the development of several CubeSat-sized attitude sensors capable of achieving fine attitude knowledge,most of which utilize natural light sources as references, such as in the case of star trackers and sun sensors. …”
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Examples out of Thin Air: AI-Generated Dynamic Context to Assist Program Comprehension by Example by Mattis, Toni, Krebs, Eva, Rinard, Martin C., Hirschfeld, Robert

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4.602 Modern Art and Mass Culture, Spring 2004 by Jones, Caroline

“…It focuses on the way artists use the tension between fine art and mass culture to mobilize a critique of both. …”
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