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1
Competitive advantage through supply chain responsiveness and supply chain integration
Published 2012“…Asian Society of Business and Commerce Research…”
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2
Customers adoption of internet banking service: an empirical examination of the theory of planned behavior in Yemen
Published 2013“…Asian Society of Business and Commerce Research…”
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3
Influence of brand experience and personality on loyalty dimensions: evidence from successful Malaysian SME brands
Published 2015“…Asian Society of Business and Commerce Research…”
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4
Linkages between political brand image, affective commitment and electors loyalty: the moderating influence of reference group
Published 2016“…Asian Society of Business and Commerce Research…”
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