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    K-pop, Aspirasi Kemodenan dan Ketidakpatuhan Strategik dalam Kalangan Wanita Melayu (K-pop, Aspiration of Modernization and Strategical Non-compliance Among The Malay Women's Circl... by Md Syed, Md Azalanshah

    Published 2019
    “…For example, the participation of Malay women lamenting the death of popular K-pop artist Kim Jong-Hyun and the Korean artist group's controversial act-B1A4; embracing three tudung-clad Malay girls in Kuala Lumpur received criticism from the public and Islamic authorities. …”
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    Globalizing the MEDIHEAL Brand: L&P Cosmetic’s Collaboration with BTS by Ick Hyun Kwon

    Published 2019-07-01
    “…The company has embarked upon a collaboration with BTS, the world’s top K-pop stars, as an optimally effective way to achieve its goals and a highly efficient strategy to manage the risks of globalization. …”
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