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1
Endorser credibility and its influence on the attitude toward social media advertisement in Malaysia
Published 2015“…Society of Interdisciplinary Business Research…”
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2
Electronic Service Quality of Iranian internet banking
Published 2013“…Society of Interdisciplinary Business Research…”
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3
A framework for risk management practices and organizational performance in higher education
Published 2014“…Society of Interdisciplinary Business Research…”
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4
Brand personality, brand loyalty and brand quality rating in the contact lens perspective
Published 2014“…Society of Interdisciplinary Business Research…”
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5
Consumers perception, purchase intention and actual purchase behavior of organic food products
Published 2014“…Society of Interdisciplinary Business Research…”
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6
Estimating the size of the underground economy in the UAE: Evidence from Gregory-Hansen cointegration based currency demand approach
Published 2015“…Society of Interdisciplinary Business Research…”
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7
Strategic orientation based research model of SME performance for developing contries
Published 2013“…Society of Interdisciplinary Business Research…”
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8
Determination of brand personality dimensions for a laptop computer using AAKER’s brand personality scale
Published 2012“…Society of Interdisciplinary Business Research (SIBR)…”
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