Web advertising : the effectiveness of banner AD ... [et al.] / [mikrofilem]

Thesis (Master of Business Administration) - Universiti Putra Malaysia, 1999

Bibliographic Details
Main Authors: 216045 Ahmad Sharifuddin Shamsuddin, Noor Shawal Nasri, Othman Che Puan, Wong, Yong Mui
Format:
Language:eng
Published: Serdang, Selangor : Universiti Putra Malaysia, 1999
Subjects:
Online Access:http://www.psz.utm.my/sla/billing/login.asp?mid=248