marketing architectural and engineering services /

Presented here are clear guidelines that cover all of the aspects of marketing architectural and engineering services. Included is a step-by-step description of how to research prospective clients, develop strategies for pursuit, prepare written and oral presentations, and negotiate and close commis...

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Bibliographic Details
Main Author: Coxe, Weld, author 389237
Format: text
Language:eng
Published: New York : Van Nostrand Reinhold, 1983
Subjects: