The magnitude of Produa brand equity : a case study of Produa car users /
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2008
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| Format: | |
| Jezik: | eng |
| Izdano: |
2008
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| Teme: |
| _version_ | 1826391189036728320 |
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| author | 316161 Pang, Wen Shan Ahmad Sharifuddin Shamsuddin Fakulti Pengurusan dan Pembangunan Sumber Manusia |
| author_facet | 316161 Pang, Wen Shan Ahmad Sharifuddin Shamsuddin Fakulti Pengurusan dan Pembangunan Sumber Manusia |
| author_sort | 316161 Pang, Wen Shan |
| collection | OCEAN |
| description | Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2008 |
| first_indexed | 2024-03-04T21:21:36Z |
| format | |
| id | KOHA-OAI-TEST:177527 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-04T21:21:36Z |
| publishDate | 2008 |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:1775272020-12-19T17:04:53ZThe magnitude of Produa brand equity : a case study of Produa car users / 316161 Pang, Wen Shan Ahmad Sharifuddin Shamsuddin Fakulti Pengurusan dan Pembangunan Sumber Manusia 2008engProject Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2008Includes bibliographical referencesPRZSLBrand loyaltyBranding (Marketing) |
| spellingShingle | Brand loyalty Branding (Marketing) 316161 Pang, Wen Shan Ahmad Sharifuddin Shamsuddin Fakulti Pengurusan dan Pembangunan Sumber Manusia The magnitude of Produa brand equity : a case study of Produa car users / |
| title | The magnitude of Produa brand equity : a case study of Produa car users / |
| title_full | The magnitude of Produa brand equity : a case study of Produa car users / |
| title_fullStr | The magnitude of Produa brand equity : a case study of Produa car users / |
| title_full_unstemmed | The magnitude of Produa brand equity : a case study of Produa car users / |
| title_short | The magnitude of Produa brand equity : a case study of Produa car users / |
| title_sort | magnitude of produa brand equity a case study of produa car users |
| topic | Brand loyalty Branding (Marketing) |
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