Rethinking marketing : the entrepreneurial imperative /

Rethinking marketing : the entrepreneurial imperative /

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Bibliographic Details
Main Authors: 424394 Schindehutte, Minet, Morris, Michael H., Pitt, Leyland F.
Format:
Language:eng
Published: Upper Saddle River, NJ : Pearson/Prentice Hall, 2009
Subjects:
Marketing

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