The brand who cried wolf : deliver on your company's promise and create customers for life /

The brand who cried wolf : deliver on your company's promise and create customers for life /

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Bibliographic Details
Main Author: 449323 Deming, Scott
Format:
Language:eng
Published: Hoboken, NJ : John Wiley & Sons, 2007
Subjects:
Brand name products
Success in business

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