Mission-based marketing : positioning your not-for-profit in an increasingly competitive world /

Mission-based marketing : positioning your not-for-profit in an increasingly competitive world /

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Bibliographic Details
Main Author:	255642 Brinckerhoff, Peter C.
Format:
Language:	eng
Published:	Hoboken, N.J. : John Wiley & Sons, 2003
Subjects:	Nonprofit organizations