Customer retention in hotel industry /

Project Paper (Sarjana Muda (Pengurusan - Pemasaran)) - Universiti Teknologi Malaysia, 2009

Bibliographic Details
Main Authors:	386202 Wee, Shiaw Hung, Abu Bakar Abdul Hamid, Fakulti Pengurusan dan Pembangunan Sumber Manusia
Format:
Language:	eng
Published:	2009
Subjects:	Consumer satisfaction Customer loyalty Hotel management

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