Consumer perception on the logo re-branding of Bank Islam Malaysia Berhad /
Project Paper (Sarjana Muda (Pengurusan - Pemasaran)) - Universiti Teknologi Malaysia, 2009
| Main Authors: | , , |
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| Format: | |
| Language: | eng |
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2009
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| _version_ | 1826410672258285568 |
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| author | 389274 Nur Nadirah Mohamad Ishak Salmiah Mohamad Amin, supervisor Fakulti Pengurusan dan Pembangunan Sumber Manusia |
| author_facet | 389274 Nur Nadirah Mohamad Ishak Salmiah Mohamad Amin, supervisor Fakulti Pengurusan dan Pembangunan Sumber Manusia |
| author_sort | 389274 Nur Nadirah Mohamad Ishak |
| collection | OCEAN |
| description | Project Paper (Sarjana Muda (Pengurusan - Pemasaran)) - Universiti Teknologi Malaysia, 2009 |
| first_indexed | 2024-03-05T02:03:34Z |
| format | |
| id | KOHA-OAI-TEST:271376 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T02:03:34Z |
| publishDate | 2009 |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:2713762020-12-19T17:08:42ZConsumer perception on the logo re-branding of Bank Islam Malaysia Berhad / 389274 Nur Nadirah Mohamad Ishak Salmiah Mohamad Amin, supervisor Fakulti Pengurusan dan Pembangunan Sumber Manusia 2009engProject Paper (Sarjana Muda (Pengurusan - Pemasaran)) - Universiti Teknologi Malaysia, 2009Includes bibliographical referencesPRZSLBranding (Marketing)Consumer behavior |
| spellingShingle | Branding (Marketing) Consumer behavior 389274 Nur Nadirah Mohamad Ishak Salmiah Mohamad Amin, supervisor Fakulti Pengurusan dan Pembangunan Sumber Manusia Consumer perception on the logo re-branding of Bank Islam Malaysia Berhad / |
| title | Consumer perception on the logo re-branding of Bank Islam Malaysia Berhad / |
| title_full | Consumer perception on the logo re-branding of Bank Islam Malaysia Berhad / |
| title_fullStr | Consumer perception on the logo re-branding of Bank Islam Malaysia Berhad / |
| title_full_unstemmed | Consumer perception on the logo re-branding of Bank Islam Malaysia Berhad / |
| title_short | Consumer perception on the logo re-branding of Bank Islam Malaysia Berhad / |
| title_sort | consumer perception on the logo re branding of bank islam malaysia berhad |
| topic | Branding (Marketing) Consumer behavior |
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