The brand loyalty of customers towards Jusco private brand (Jusco selection) : a case study on Jusco Taman Universiti, Johor Bahru /

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2009

Bibliographic Details
Main Authors: Lee, Seed Li, author, Noraini Abu Talib, supervisor, Fakulti Pengurusan dan Pembangunan Sumber Manusia
Format:
Language:eng
Published: Johor Bahru, Johor : Universiti Teknologi Malaysia, 2009
Subjects: