Transforming your go-to-market strategy : the three disciplines of channel management /

Transforming your go-to-market strategy : the three disciplines of channel management /

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Bibliographic Details
Main Author: 239965 Rangan, V. Kasturi
Format:
Language:eng
Published: Boston, MA : Harvard Business School Pub., 2006
Subjects:
Marketing channels
Business logistics
Physical distribution of goods

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