Entrepreneurial marketing : lessons from wharton's pioneering MBA course /

Entrepreneurial marketing : lessons from wharton's pioneering MBA course /

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Bibliographic Details
Main Authors: 289044 Lodish, Leonard M., Morgan, Howard Lee, 1945-, Kallianpur, Amy
Format:
Language:eng
Published: New York : John Wiley and Sons, 2001
Subjects:
New business enterprises
Marketing

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