Knowledge-focused marketing strategy implementation model for an internet service provider : a case study on Telekom Multimedia /

Thesis (Doctor of Philosophy in Engineering Business Management) - Universiti Teknologi Malaysia, 2003

Bibliographic Details
Main Author:	189292 Faridah Maarof
Format:
Language:	eng
Published:	Skudai : Universiti Teknologi Malaysia, 2003
Subjects:	Marketing Knowledge management
Online Access:	http://www.psz.utm.my/sla/billing/login.asp?mid=52855

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