The effectiveness of using celebrity in advertising by mobile communication network company /

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2006

Bibliographic Details
Main Author: 221662 Yon, Siew Fei
Format:
Language:may
Published: Skudai : Universiti Teknologi Malaysia, 2006
Subjects: