MarketBusters : 40 strategic moves that drive exceptional business growth /

MarketBusters : 40 strategic moves that drive exceptional business growth /

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Bibliographic Details
Main Authors: 398124 McGrath, Rita Gunther, MacMillan, Ian C., 1940-
Format:
Language:eng
Published: Boston, MA : Harvard Business School Press, 2005
Subjects:
Strategic planning
Customer relations

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