Foundations of marketing communications : a European perspective /

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书目详细资料
Main Authors: Pelsmacker, Patrick de, 1957-, Geuens, Maggie, 1969-, Bergh, Joeri van den, 1971-
格式:
语言:eng
出版: Upper Saddle River, NJ : Financial Times/Prentice Hall, 2005
主题: