Offesive marketing : or how to make your competitors followers/

Eitemau Tebyg

• Successful marketing research : the complete guide to getting and using essential information about your customers and competitors /
  gan: 388353 Hester, Edward L.
  Cyhoeddwyd: (1995)
• The Committed Enterprise : making vision, values and branding work /
  gan: 352472 Davidson, Hugh
  Cyhoeddwyd: (2005)
• Brand relevance : making competitors irrelevant /
  gan: 368389 Aaker, David A.
  Cyhoeddwyd: (c201)
• Competitor targeting : winning the battle for market and customer share /
  gan: Gordon, Ian, 1952-
  Cyhoeddwyd: (2002)
• The Brand Bucket : make your marketing work /
  gan: 525449 Wynter, Barnaby, et al.
  Cyhoeddwyd: (2010)