The branding realization of entrepreneurs in small and medium sized enterprises [electronic resource] /

The branding realization of entrepreneurs in small and medium sized enterprises [electronic resource] /

Thesis (Ph.D (Pengurusan)) - Universiti Teknologi Malaysia, 2010

Bibliographic Details
Main Author:	Fauziah Sh. Ahmad, 1967-
Format:
Language:	eng
Published:	2010
Subjects:	Branding (Marketing)