Why customers do what they do : who they are, why they buy, and how you can anticipate their every move /

Why customers do what they do : who they are, why they buy, and how you can anticipate their every move /

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Bibliographic Details
Main Author:	502155 Cohen, Marshal
Format:
Language:	eng
Published:	New York, NY : McGraw-Hill, 2006
Subjects:	Consumer behavior