Passengers' brand perception and awareness of full-service and low cost airlines : a case of Malaysia Airlines and AirAsia /
Thesis (Sarjana Sains (Perancangan dan Pengangkutan)) - Universiti Teknologi Malaysia, 2010
| Үндсэн зохиолчид: | , , |
|---|---|
| Формат: | |
| Хэл сонгох: | eng |
| Хэвлэсэн: |
2010
|
| Нөхцлүүд: |