Ang, H. N., Abu Bakar Abdul Hamid, s., & Manusia, F. P. d. P. S. (2011). The relationship between consumer-perceived athlete celebrity in product endorsement and purchase intentions. Johor Bahru, Johor : Universiti Teknologi Malaysia.

Ang, Hui Ni, supervisor Abu Bakar Abdul Hamid, and Fakulti Pengurusan dan Pembangunan Sumber Manusia. The Relationship Between Consumer-perceived Athlete Celebrity in Product Endorsement and Purchase Intentions. Johor Bahru, Johor : Universiti Teknologi Malaysia, 2011.

Ang, Hui Ni, et al. The Relationship Between Consumer-perceived Athlete Celebrity in Product Endorsement and Purchase Intentions. Johor Bahru, Johor : Universiti Teknologi Malaysia, 2011.