Fundamentals of strategy /
Introducing strategy -- The environment -- Strategic capabilities -- Strategic purpose -- Business strategy -- Corporate strategy and diversification -- International strategy -- Innovation strategies -- Mergers, acquisitions and alliances -- Strategy in action -- Appendix : evaluating strategies.
| Main Authors: | , , |
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| Format: | |
| Language: | eng |
| Published: |
Harlow, England ; New York : Financial Times /Prentice Hall,
2012
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| Subjects: |
| _version_ | 1796742110894882816 |
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| author | 370875 Johnson, Gerry Whittington, Richard, 1958- Scholes, Kevan |
| author_facet | 370875 Johnson, Gerry Whittington, Richard, 1958- Scholes, Kevan |
| author_sort | 370875 Johnson, Gerry |
| collection | OCEAN |
| description | Introducing strategy -- The environment -- Strategic capabilities -- Strategic purpose -- Business strategy -- Corporate strategy and diversification -- International strategy -- Innovation strategies -- Mergers, acquisitions and alliances -- Strategy in action -- Appendix : evaluating strategies. |
| first_indexed | 2024-03-05T11:54:03Z |
| format | |
| id | KOHA-OAI-TEST:468057 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T11:54:03Z |
| publishDate | 2012 |
| publisher | Harlow, England ; New York : Financial Times /Prentice Hall, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:4680572020-12-19T17:17:12ZFundamentals of strategy / 370875 Johnson, Gerry Whittington, Richard, 1958- Scholes, Kevan Harlow, England ; New York : Financial Times /Prentice Hall,2012engIntroducing strategy -- The environment -- Strategic capabilities -- Strategic purpose -- Business strategy -- Corporate strategy and diversification -- International strategy -- Innovation strategies -- Mergers, acquisitions and alliances -- Strategy in action -- Appendix : evaluating strategies.PSZKLLBusiness planningStrategic planning Business planningStrategic planningURN:ISBN:9780273757252 (pbk.) |
| spellingShingle | Business planning Strategic planning Business planning Strategic planning 370875 Johnson, Gerry Whittington, Richard, 1958- Scholes, Kevan Fundamentals of strategy / |
| title | Fundamentals of strategy / |
| title_full | Fundamentals of strategy / |
| title_fullStr | Fundamentals of strategy / |
| title_full_unstemmed | Fundamentals of strategy / |
| title_short | Fundamentals of strategy / |
| title_sort | fundamentals of strategy |
| topic | Business planning Strategic planning Business planning Strategic planning |
| work_keys_str_mv | AT 370875johnsongerry fundamentalsofstrategy AT whittingtonrichard1958 fundamentalsofstrategy AT scholeskevan fundamentalsofstrategy |