Qualitative consumer & marketing research /

Includes bibliographical references (p. [211]-228) and index.

Bibliographic Details
Main Authors:	391769 Belk, Russell W., Fischer, Eileen, 1959- 534926, Kozinets, Robert V., 1964- 534927
Format:	text
Language:	eng
Published:	London : SAGE, 2013
Subjects:	Marketing research Consumers Qualitative research

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