Qualitative consumer & marketing research /

Qualitative consumer & marketing research /

Includes bibliographical references (p. [211]-228) and index.

Bibliographic Details
Main Authors: 391769 Belk, Russell W., Fischer, Eileen, 1959- 534926, Kozinets, Robert V., 1964- 534927
Format: text
Language:eng
Published: London : SAGE, 2013
Subjects:
Marketing research
Consumers
Qualitative research
Description
Summary:Includes bibliographical references (p. [211]-228) and index.

Similar Items