Essentials of marketing : a marketing strategy planning approach /

Essentials of marketing : a marketing strategy planning approach /

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Includes bibliographical references and indexes

Bibliographic Details
Main Authors: 303898 Perreault, William D., Cannon, Joseph P., McCarthy, E. Jerome (Edmund Jerome)
Format:
Language:eng
Published: New York, NY : McGraw-Hill/Irwin, c201
Subjects:
Marketing

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