Search and social : the definitive guide to real-time content marketing /

Real-time publishing and marketing -- Understanding search and social -- Ramping up for a real-time content marketing strategy -- Market research and content types -- Content strategy: auditing, easement, and planning -- Creating effective and engaging content -- Social network platforms -- Blogs, G...

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Bibliographic Details
Main Author: Garner, Rob
Format:
Language:eng
Published: Hoboken, N.J. : John Wiley & Sons, 2013
Subjects: