Engaging stakeholders through social networking : a study on how food and beverage companies are using Facebook /

Engaging stakeholders through social networking : a study on how food and beverage companies are using Facebook /

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2012

Bibliographic Details
Main Authors: Ding, Zhi Hsiang, 1989- author, Noor Hazarina Hashim, supervisor, Fakulti Pengurusan dan Pembangunan Sumber Manusia
Format:
Language:eng
Published: Johor Bahru, Johor : Universiti Teknologi Malaysia, 2012
Subjects:
Facebook (Electronic resource)
Social media
Internet marketing

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