Purchase intention of green product among generation-Y /
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2012
| Main Authors: | , , |
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| Formato: | |
| Idioma: | eng |
| Publicado em: |
2012
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| _version_ | 1826454159647309824 |
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| author | 582727 Teo, Shieh Lin Noor Hazarina Hashim, supervisor Fakulti Pengurusan dan Pembangunan Sumber Manusia |
| author_facet | 582727 Teo, Shieh Lin Noor Hazarina Hashim, supervisor Fakulti Pengurusan dan Pembangunan Sumber Manusia |
| author_sort | 582727 Teo, Shieh Lin |
| collection | OCEAN |
| description | Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2012 |
| first_indexed | 2024-03-05T12:48:55Z |
| format | |
| id | KOHA-OAI-TEST:486303 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T12:48:55Z |
| publishDate | 2012 |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:4863032020-12-19T17:17:56ZPurchase intention of green product among generation-Y / 582727 Teo, Shieh Lin Noor Hazarina Hashim, supervisor Fakulti Pengurusan dan Pembangunan Sumber Manusia 2012engProject Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2012Includes bibliographical referencesPRZSLGreen marketingConsumer behaviorPurchasing |
| spellingShingle | Green marketing Consumer behavior Purchasing 582727 Teo, Shieh Lin Noor Hazarina Hashim, supervisor Fakulti Pengurusan dan Pembangunan Sumber Manusia Purchase intention of green product among generation-Y / |
| title | Purchase intention of green product among generation-Y / |
| title_full | Purchase intention of green product among generation-Y / |
| title_fullStr | Purchase intention of green product among generation-Y / |
| title_full_unstemmed | Purchase intention of green product among generation-Y / |
| title_short | Purchase intention of green product among generation-Y / |
| title_sort | purchase intention of green product among generation y |
| topic | Green marketing Consumer behavior Purchasing |
| work_keys_str_mv | AT 582727teoshiehlin purchaseintentionofgreenproductamonggenerationy AT noorhazarinahashimsupervisor purchaseintentionofgreenproductamonggenerationy AT fakultipengurusandanpembangunansumbermanusia purchaseintentionofgreenproductamonggenerationy |