Strategy : winning in the marketplace : core concepts, analytical tools, cases /

Strategy : winning in the marketplace : core concepts, analytical tools, cases /

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Bibliographic Details
Main Authors: Thompson, Arthur A., 1940-, Gamble, John (John E.), Strickland, A. J. (Alonzo J.)
Format:
Language:eng
Published: Boston, Mass. : McGraw-Hill, c200
Subjects:
Strategic planning
Industrial management
Conglomerate corporations

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