Data-driven marketing : the 15 metrics everyone in marketing should know /

Data-driven marketing : the 15 metrics everyone in marketing should know /

Includes bibliographical references and index

Detalhes bibliográficos
Autor principal:	Jeffery, Mark, 1965-
Formato:
Idioma:	eng
Publicado em:	Hoboken, N.J. : John Wiley, c201
Assuntos:	Marketing research Marketing

Registros relacionados

Marketing metrics : 50+ metrics every executive should master /
por: Farris, Paul
Publicado em: (2006)

Marketing metrics : the definitive guide to measuring marketing performance /
por: Farris, Paul
Publicado em: (c201)

Measuring marketing : 103 key metrics every marketer needs /
por: Davis, John, 1960 Feb. 17-
Publicado em: (2007)

Marketing Analytics : Essential Tools for Data-Driven Decisions /
por: Venkatesan, Rajkumar, author 647233, et al.
Publicado em: (2021)

Accountable marketing : the economics of data-driven marketing /
por: 371118 Rosenwald, Peter J., et al.
Publicado em: (2004)

Know your market: how to do low-cost market research /
por: 316530 Frigstad, David B.
Publicado em: (1994)

Accountable marketing [compact disc] : the economics of data-driven marketing /
por: 371118 Rosenwald, Peter J., et al.
Publicado em: (2004)

Mastering Market Analytics : Business Metrics – Practice and Application /
por: Kozielski, Robert, editor 647021, et al.
Publicado em: (2017)

What you need to know about marketing /
por: Middleton, Simon, 1958- 520912
Publicado em: (2011)

Basic marketing research : using Microsoft Excel data analysis /
por: 181733 Burns, Alvin C., et al.
Publicado em: (2004)

Magic numbers for consumer marketing : key measures to evaluate marketing success /
por: 336209 Davis, John
Publicado em: (2005)

The essentials of marketing research /
por: Silver, Lawrence S.
Publicado em: (2013)

Market research and analysis /
por: 370235 Lehmann, Donald R.
Publicado em: (1979)

Review of marketing research/
por: Malhotra, Naresh K., editor
Publicado em: (2013)

Marketing research : information for desicion making/
por: 372535 Cox, Eli P III
Publicado em: (1979)

Market orientation capabilities : a study of learning processes in market-oriented companies /
por: 489577 Silkoset, Ragnhild
Publicado em: (2009)

Market research in the internet age : leveraging the internet for market measurement and consumer insight /
por: 436849 Monster, Robert W., et al.
Publicado em: (2002)

Basic marketing research [compact disc] : using Microsoft Excel data analysis /
por: 181733 Burns, Alvin C., et al.
Publicado em: (2004)

Marketing research : an applied orientation /
por: 180521 Malhotra, Naresh K.
Publicado em: (1999)

Marketing research : text and cases /
por: 370014 Wrenn, Bruce, et al.
Publicado em: (2002)

Marketing research : an applied orientation /
por: 180521 Malhotra, Naresh K.
Publicado em: (2007)

Marketing research [compact disc] /
por: 180521 Malhotra, Naresh K., et al.
Publicado em: (2000)

Marketing Research : AN APPLIED ORIENTATION /
por: Malhotra, Naresh K., author
Publicado em: (2010)

Marketing research : an applied approach /
por: 180521 Malhotra, Naresh K., et al.
Publicado em: (2006)

Marketing Research : AN APPLIED ORIENTATION /
por: Malhotra, Naresh K., author 180521
Publicado em: (2004)

Marketing research : an applied approach /
por: 180521 Malhotra, Naresh K., et al.
Publicado em: (2000)

Marketing research : text and cases /
por: 173059 Boyd, Harper W., et al.
Publicado em: (1985)

Marketing research : text and cases /
por: 310793 Rajendra Nargundkar
Publicado em: (2008)

Research for marketing decision making /
por: 378001 Barnes, James G.
Publicado em: (1991)

Marketing research : measurement and method/
por: 194820 Tull, Donald S., et al.
Publicado em: (1984)

Marketing research: an applied orientation /
por: 180521 Malhotra, Naresh K.
Publicado em: (1993)

Marketing research : an applied orientation /
por: 180521 Malhotra, Naresh K.
Publicado em: (1996)

Marketing research : an applied approach/
por: Kinnear, Thomas C., 1943-, et al.
Publicado em: (1987)

Marketing research : an applied approach /
por: Kinnear, Thomas C., 1943-, et al.
Publicado em: (1991)

Marketing : a managerial approach/
por: 337227 Cunningham, William Hughes, et al.
Publicado em: (1987)

Marketing research : an applied approach /
por: Kinnear, Thomas C., 1943-, et al.
Publicado em: (1976)

Strategic marketing : in the customer driven organization /
por: 262406 Bradley, Frank
Publicado em: (2003)

MARKET INTELLIGENCE – A CONCEPTUAL APPROACH
por: Bogdan Gregor, et al.
Publicado em: (2016-05-01)

Modern marketing research : step by step /
por: 198437 Chakrapani, Chuck, et al.
Publicado em: (2005)

Essentials of marketing research : an applied orientation /
por: Malhotra, Naresh K.
Publicado em: (2008)