Letting go of the words /

"Learn how to have great conversations through your site or app. Meet your business goals while satisfying your site visitors' needs. Learn how to create useful and usable content from the master - Ginny Redish. Ginny's easy-to-read style will teach you how to plan, organize, write, d...

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Bibliographic Details
Main Author: Redish, Janice, author
Format:
Language:eng
Published: Amsterdam ; Boston : Morgan Kaufmann, c201
Subjects:
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author Redish, Janice, author
author_facet Redish, Janice, author
author_sort Redish, Janice, author
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description "Learn how to have great conversations through your site or app. Meet your business goals while satisfying your site visitors' needs. Learn how to create useful and usable content from the master - Ginny Redish. Ginny's easy-to-read style will teach you how to plan, organize, write, design, and test your content"--
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institution Universiti Teknologi Malaysia - OCEAN
language eng
last_indexed 2024-03-05T13:22:14Z
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spelling KOHA-OAI-TEST:4974142020-12-19T17:18:23ZLetting go of the words / Redish, Janice, author Amsterdam ; Boston : Morgan Kaufmann,c2014eng"Learn how to have great conversations through your site or app. Meet your business goals while satisfying your site visitors' needs. Learn how to create useful and usable content from the master - Ginny Redish. Ginny's easy-to-read style will teach you how to plan, organize, write, design, and test your content"--Includes bibliographical references (p. 317-322) and indexesMachine generated contents note: Chapter 1 Content! Content! Content! Chapter 2 Planning: Purposes, Site Visitors, Site Visitors' Conversations Interlude 1 Content Strategy Chapter 3 Designing Your Web Pages for Easy Use Chapter 4 Starting Well: Home Pages Chapter 5 Getting There: Pathway Pages Chapter 6 Breaking up and Organizing Content Chapter 7 Satisfying Visitors' Conversations Interlude 2 Writing Successful Marketing Copy Chapter 8 Announcing Your Topic With a Clear Title Chapter 9 Breaking Up Your Text with Headings Interlude 3 The New Life of Press Releases Chapter 10 Writing the conversation Chapter 11 Using Lists and Tables Interlude 4 Legal Information Can Be Clear Chapter 12 Writing Useful Links Chapter 13 Using Illustrations Effectively Chapter 14 Getting from Draft to Final Interlude 5 Creating an Organic Style Guide Chapter 15 Practicing User-Centered Design ."Learn how to have great conversations through your site or app. Meet your business goals while satisfying your site visitors' needs. Learn how to create useful and usable content from the master - Ginny Redish. Ginny's easy-to-read style will teach you how to plan, organize, write, design, and test your content"--PSZJBLWeb site developmentWeb sites Online authorshipURN:ISBN:9780123859303 (pbk.)
spellingShingle Web site development
Web sites
Online authorship
Redish, Janice, author
Letting go of the words /
title Letting go of the words /
title_full Letting go of the words /
title_fullStr Letting go of the words /
title_full_unstemmed Letting go of the words /
title_short Letting go of the words /
title_sort letting go of the words
topic Web site development
Web sites
Online authorship
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