Modern marketing research : concepts, methods, and cases /

Modern marketing research : concepts, methods, and cases /

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Bibliographic Details
Main Authors: Feinberg, Fred M., author, Kinnear, Thomas C., 1943-, author, Taylor, James R. (James Ronald), 1938-, author
Format:
Language:eng
Published: London : Cengage Learning, 2013
Subjects:
Marketing research
Marketing

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