Marketing for entrepreneurs and SMEs : a global perspective /

Includes bibliographical references and index

Bibliographic Details
Main Authors:	Ruzzier, Maja Konecnik, Ruzzier, Mitja, Hisrich, Robert D.
Format:
Language:	eng
Published:	Cheltenham, Glos. : Edward Elgar, 2013
Subjects:	Marketing Entrepreneurship Business and Management

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