Hidden in plain sight : how to create extraordinary products for tomorrow's customers /
Crossing state (of mind) lines -- The social lives of everyday objects -- Riding the waves of the past, present, and future -- You are what you carry -- Calibrating your cultural compass -- A matter of trust -- Finding the essence -- The great tradeoff -- Conclusion
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| Language: | eng |
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New York, N.Y. : HarperBusiness,
2013
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