Examining the effect of e-service quality, e-satisfaction and computer self efficacy on e-loyalty among AirAsia's website users /
Thesis (Sarjana Pengurusan (Teknologi)) - Universiti Teknologi Malaysia, 2014
Main Authors: | Maryam Hakimzadehsargh, 1967-, author 598672, Shoki Mohd Ariff, supervisor 639721, Fakulti Pengurusan 538641 |
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Format: | text |
Language: | eng |
Published: |
Johor Bahru, Johor : Universiti Teknologi Malaysia,
2014
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Subjects: |
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