Examining the effect of e-service quality, e-satisfaction and computer self efficacy on e-loyalty among AirAsia's website users [electronic resource] /

Thesis (Sarjana Pengurusan (Teknologi)) - Universiti Teknologi Malaysa, 2014

Dades bibliogràfiques
Autors principals: Maryam Hakimzadehsargh, 1967- author, Shoki Mohd Ariff, supervisor 639721, Fakulti Pengurusan 538641
Format: software, multimedia
Idioma:eng
Publicat: Johor Bahru, Johor : Universiti Teknologi Malaysia, 2014
Matèries: