The impacts of advertisement and brand images on consumer buying behaviour towards branded product / /

The impacts of advertisement and brand images on consumer buying behaviour towards branded product / /

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Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2015

Bibliographic Details
Main Author: Maiyashah Zainal Abidin, 1991-, author
Format:
Language:eng
Published: 2015
Subjects:
Advertising
Consumer behavior

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